Aleš Zavoral, born on October 24, 1976, is the secretive self-made Czech billionaire and founder of the e-commerce giant Alza.cz. His entrepreneurial drive began early; he famously started out by selling lemonade and cigarette butts to drunkards and later began making computers in college, selling them directly from his dorm room.

Aleš Zavoral has been called a 'boy from the village' whose passion was computers. He formalized his commercial activity by acquiring a trade license just days after his 18th birthday in 1994. This lack of reliance on traditional academic or institutional structures forged a highly unconventional, 'punk' approach to business that characterized Alza's early years.

Aleš Zavoral's career is the story of a lone wolf challenging traditional retail. He built the foundations of his e-commerce empire, originally named Alzasoft, in 1994, using the principle of selling computers cheaper than competitors. The business evolved from selling customized computers to opening a small brick-and-mortar store in Prague in 1998, before launching the online store Alza.cz in 2000.

The pivotal branding decision came in 2006 with the creation of the company's unforgettable mascot: the green alien 'Alzák'. This mascot's 'unmissable' mass advertising campaign catapulted the company to market dominance, making it the largest online shop in the Czech Republic and expanding its footprint across Central Europe into Slovakia, Hungary, and Austria. Zavoral has consistently driven innovation, launching the 'Alza Premium' loyalty club and becoming one of the first retailers to sell Tesla electric cars and accept Bitcoin payments. Alza.cz now generates an annual turnover of over €1.76 billion.

Aleš Zavoral is famously media-shy, and details regarding his public philanthropic efforts are scarce, reflecting a desire to maintain a private existence despite his enormous wealth.

However, the social impact of his company, Alza.cz, is significant. The company's expansion has provided employment for over 3,000 people and has driven the growth of Central European e-commerce infrastructure. Alza also contributes to education by creating new university subjects focused on e-commerce. Zavoral’s story itself—a high school computer enthusiast achieving billionaire status—serves as a powerful inspiration for technological entrepreneurship in the region, focusing on self-reliance and innovation rather than inherited influence.