C hi Yufeng is a Chinese entrepreneur and the chairman of Perfect World, a leading Chinese company in the online gaming and entertainment industry. An early pioneer in China's internet scene, Chi has built his fortune by successfully navigating the rapidly evolving digital landscape. He founded Perfect World in 2004, initially focusing on developing massively multiplayer online role-playing games (MMORPGs).

The company became known for its high-quality, graphically rich games based on Chinese mythology, such as the eponymous *Perfect World*. He later diversified the company into film and television production, creating a comprehensive entertainment group. Perfect World Pictures has been involved in producing and distributing a number of successful films and TV series. Chi's success lies in his ability to create compelling digital content for the massive Chinese domestic market.