Jorge Paulo Lemann is a Brazilian businessman, the self-made billionaire Co-founder of 3G Capital and Principal of Anheuser-Busch InBev (AB InBev). Born in Rio de Janeiro, Brazil, in 1939, his parents were Swiss immigrants. His career is rooted in sports, finance, and aggressive M&A.

Lemann graduated cum laude from Harvard University in 1961 with a B.A. in Economics. His early career was defined by elite athletics: he was a professional tennis player, competing in the Davis Cup for Brazil (1962, 1973) and playing at Wimbledon (1962). His philosophy centers on zero-based budgeting (ZBB), ruthless cost-cutting, and meritocracy in management—a philosophy he applied globally in the consumer goods sector.

• 3G Capital (Co-founder & Principal): The core private asset, a global private equity firm specializing in leveraged buyouts (LBOs) and zero-based budgeting for consumer brands (e.g., Kraft Heinz, AB InBev, Burger King).
• AB InBev (Principal): The world's largest brewer (a consolidation achieved through Lemann's leadership).
• Professional Sports: He was a professional tennis player, competing at Wimbledon and the Davis Cup.
• Philanthropy: He co-founded the Lemann Foundation to support Brazilian public education (funding schools and training teachers).

Jorge Paulo Lemann's strategic genius was his commitment to M&A. In 1971, he co-founded Banco Garantia, which became one of Brazil's most innovative investment banks (sold to Credit Suisse in 1998 for $675 million). His major global move was co-founding 3G Capital in the early 2000s with Marcel Telles and Carlos Alberto Sicupira.

Under their leadership, 3G executed a series of mega-mergers, including the formation of AB InBev (the world's largest brewer) and Kraft Heinz (in partnership with Warren Buffett). His structural contribution is immense: pioneering ZBB and the LBO model in the global consumer goods sector, dramatically reshaping the beer and packaged food industries. His wealth is secured by the colossal, stable, and continuous profitability of his global consumer products empire.

Jorge Paulo Lemann is a major global philanthropist. His structural social impact is tied to 3G Capital's role in driving efficiency and consolidation in the global consumer goods sector. His profound philanthropic contribution is his commitment to Brazilian education through the Lemann Foundation, which has donated millions to reform schools and train teachers.

His structural contribution is tied to his belief in meritocracy and data-driven management (ZBB) as the best way to achieve corporate and social progress.

Jorge Paulo Lemann maintains the low-profile, composed style of a financial executive. His attire is consistently pragmatic and formal, reflecting his frugal nature and emphasis on merit over glamour. His aesthetic is one of stability and immense financial authority.

Residing in Switzerland, his luxury is the immense security and financial reward derived from his multi-billion dollar fortune. His life is dedicated to M&A mastery, corporate efficiency, and philanthropy.