P eter Kelly is the founder of Softcat, a leading British provider of IT infrastructure and services. He started the company in 1993 operating out of his garden shed, reportedly spending less than $45,000 to get it off the ground. A college dropout who began his career in sales at Xerox, Kelly built Softcat into a massive enterprise by focusing on a unique, employee-centric culture that famously included free breakfasts and an office ironing service.

Under his guidance, Softcat grew to become a major reseller of software and hardware for corporate and public sector clients in the UK. Kelly took the company public on the London Stock Exchange in 2015, a move that unlocked significant value and cemented his status as a billionaire. He retains a stake of just over 30% in the company. Although he has stepped back from day-to-day management, his philosophy on customer service and employee satisfaction remains core to the company's identity.