W ei Lidong is a Chinese entrepreneur who has built a substantial fortune by dominating a highly specialized and unusual niche in the global food supply chain: hog casings. He is the chairman of Ankang "Azbil-Well" Biotech, a company that has become one of the world's leading processors and suppliers of natural casings derived from pig intestines, which are used to make sausages. This seemingly unglamorous industry is a critical component of the global meat processing sector, and Wei's company has mastered the complex logistics and processing required to excel in it.

Under Wei's leadership, Azbil-Well Biotech has capitalized on China's position as the world's largest pork producer. The company sources raw materials domestically and processes them to high standards for export to sausage manufacturers across Europe, North America, and other parts of the world. He has focused on quality control and efficiency, allowing his company to become a preferred supplier for major international food brands. His success story highlights how entrepreneurship in a well-defined, non-traditional market can lead to the creation of a global leader and significant personal wealth.

Quick Reads:

• Chairman of Ankang "Azbil-Well" Biotech.
• His company is a world-leading supplier of natural hog casings for sausages.
• He has capitalized on China's massive pork industry for raw materials.
• Azbil-Well Biotech exports its products to major food processors globally.
• The family is involved in the ownership and management of the company.