W u Shaoxun is a Chinese paper magnate and the chairman of Jingxing Paper. He has built the company into a major domestic producer of corrugated and kraft paper, which are the primary materials used to make cardboard boxes. The company's growth has been directly fueled by the explosive rise of e-commerce in China, which created an unprecedented and massive demand for packaging materials to ship goods bought online.

In addition to its core paper manufacturing business, Jingxing Paper also has interests in power generation, operating its own power plants to supply its energy-intensive paper mills. Wu's wealth is derived from his family's controlling stake in the publicly traded company, which is listed on the Shenzhen Stock Exchange. His success is a prime example of the fortunes that have been built by supplying the essential, picks-and-shovels infrastructure for China's digital economy.