D on Vultaggio is a self-made American billionaire who co-founded Arizona Beverages, the company famous for its 99-cent cans of iced tea and fruit drinks. In the 1970s, he and his partner, John Ferolito, started a beer distribution business in Brooklyn. In 1992, they saw an opportunity to compete with Snapple and launched their own line of iced teas with distinctive, colorful packaging and a simple, powerful value proposition: a big can for a low price.

This strategy was a massive success, and AriZona Iced Tea grew into a beverage giant, becoming one of the most recognizable brands in the United States. The company has famously kept the price of its signature 23-ounce can at 99 cents for decades, a commitment that has built immense customer loyalty. The company remains privately owned by Vultaggio and his family, after a long and bitter legal battle that resulted in him buying out his co-founder's stake. He remains the chairman and the driving force behind the iconic beverage brand.