K oon Poh Keong is a Malaysian entrepreneur who, along with his brothers, co-founded Press Metal Aluminium Holdings, Southeast Asia's largest integrated aluminum producer. He serves as the group's chief executive officer, providing the strategic vision that has driven its remarkable growth. The brothers started the business in the mid-1980s as a small, local aluminum extrusion company.
Koon demonstrated exceptional foresight by leading Press Metal to move upstream into the more capital-intensive smelting business, a bold move that transformed the company into a regional powerhouse. This vertical integration allowed the company to control its production costs and compete on a global scale. Under his leadership, Press Metal has invested heavily in state-of-the-art, low-cost smelting technology, primarily powered by hydropower in the state of Sarawak, giving it a significant competitive advantage. His journey from a small-scale operator to the head of a major industrial company is a standout success story in Malaysian business.
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Koon Poh Keong is a Malaysian businessman, the self-made billionaire Group CEO of Press Metal Aluminium Holdings Berhad (KLSE: PMETAL), one of the largest integrated aluminum producers in Southeast Asia. His career is rooted in the high-capital industrial manufacturing sector and resource control.
Koon holds a degree in Electrical Engineering from the University of Oklahoma. His entrepreneurial journey began with his brothers in 1986 when they founded Press Metal Berhad, recognizing the immense, untapped potential in aluminum extrusion and manufacturing in Southeast Asia.
Koon Poh Keong's strategic genius was his commitment to vertical integration and low-cost energy. He founded Press Metal with his brothers, successfully leading its expansion and IPO on the Kuala Lumpur Stock Exchange (KLSE). The company's structural contribution is immense: securing a low-cost, stable energy source (through its hydroelectric power plant in Sarawak)—a necessity for energy-intensive aluminum smelting—which drives its global competitiveness.
Under his leadership as Group CEO, Press Metal became a dominant force in Asia's aluminum market, with a production capacity of 1.53 million tons per year. His wealth is secured by the colossal, long-term, stable profitability of the global aluminum and industrial commodities sector.
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Co-founds Press Metal Berhad with his brothers (Founding).
Press Metal executes its successful IPO (Financial Milestone).
Secures low-cost energy supply by building and operating its own hydroelectric power plant (Strategic Apex).
Continues as Group CEO, guiding the massive integrated aluminum giant (Executive Oversight).
Koon Poh Keong's wealth is concentrated in his founding equity and continued executive leadership of the publicly traded industrial giant, Press Metal Aluminium Holdings (KLSE: PMETAL).
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Koon Poh Keong's social impact is structural, stemming from Press Metal's role as a massive industrial employer and foundational supplier of essential aluminum products for global construction, automotive, and manufacturing. The company's ownership of a hydroelectric power plant provides a significant structural contribution to sustainable energy use in the industrial sector.
His personal philanthropy supports various community and educational initiatives. His career is a testament to the profitability of disciplined engineering management and strategic industrial integration.
Koon Poh Keong maintains the professional, composed style of an industrial executive. His attire is consistently formal and high-quality, favoring tailored business suits. His aesthetic reflects serious authority and stability, typical of a leader in the high-capital industrial sector.
Residing in Kuala Lumpur, Malaysia, his luxury is the immense security and financial reward derived from his multi-billion dollar fortune. His life is dedicated to industrial scale, engineering efficiency, and the long-term, stable growth of the aluminum supply chain.
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